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Jeans are pants, or trousers, made from denim. Mainly designed for work, they became popular among teenagers starting in the 1950s. Historic brands include Levi's and Wrangler. Jeans are now a very popular form of casual dress around the world. They come in many styles and colors, however "blue jeans" are particularly identified with American culture, especially the American Old West. Americans spent more than $14 billion on jeans in 2004